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Estelle Berglin - Biography, Age, and Net Worth of The Social Media Star

Estelle Berglin, popularly known by the moniker Swealife, is a 26-year-old Swedish businesswoman, social media & brand influencer, fitness enthusiast, and content creator. She is worth $1.5 million as of 2022.

Estelle has been influencing since her teen days and has grown massively over the years. While she is a full-time Instagram model/influencer, she is also a health-and-fitness blogger, YouTube vlogger, and travel enthusiast. Swealife is today revered as one of Sweden’s top influencers of all time.

Summary of Estelle Berglin’s Biography

  • Full Name: Estelle Berglin
  • Nickname: Swealife
  • Gender: Female
  • Date of Birth: April 26, 1997
  • Estelle Berglin’s Age: 26 Years Old
  • Ethnicity: Caucasian
  • Nationality: Swedish
  • Zodiac Sign: Taurus
  • Sexual Orientation: Straight
  • Religion: Christianity
  • Marital Status: Single
  • Estelle Berglin’s Boyfriend: Julius Dein
  • Estelle Berglin’s Parents: Joakim Berglin (Father)
  • Siblings: Williams Berglin (Brother)
  • Estelle Berglin’s Height in Inches: 64 Inches
  • Height in Centimeters: 162 cm
  • Estelle Berglin’s Weight: 57 kg
  • Body Measurements in Inches: 34 Inches (Bust), 24 Inches (Waist), and 34 Inches (Hips)
  • Body Measurements in Centimeters: 86 cm (Bust), 60 cm (Waist), and 86 cm (Hips)
  • Estelle Berglin’s Net Worth: $1.5 Million
  • Famous for: Being a Social Media Influencer, Fitness and Travel Blogger
  • Estelle Berglin’s Instagram: @swealife
  • Twitter: @swealife
  • Facebook: Swealife
  • TikTok: @swealife
  • YouTube: @swealife, @EstelleBerglin

Estelle Berglin is From Sweden

Estelle Berglin was born in Umea, a small city located in eastern Sweden. It was here that she was raised by her parents alongside her younger brother, Williams. Estelle is Swedish by nationality and ethnicity. Her race is Caucasian, and she was born under the Taurus zodiac symbol.

Her father, Joakim Berglin, has been the marketing and sales director at Dignita AB since 2010. There is very little known about Estelle’s mother at the moment, and it seems she is not close to the family.

Estelle attended Bräntbergsskolan High School first and later enrolled at Dragonskolan High School, both in Umea. Her younger brother, William, graduated from the same high school in June 2020 and is currently in college. After her matriculation, she moved temporarily to Thailand for her college education.

Estelle also took a short bartending course while there. After school, Estelle began to pursue a career as a vlogger. She also took up a part-time job at her father’s company as his assistant.

What is Estelle Berglin’s Age Now? 

Estelle Berglin is presently 26 years old. She started out her efforts as an influencer and Instagram model way back while she was still in high school. This would mean she started in her early teen years. She began by posting pictures of herself in bikinis before she finally started doing vlogs.

Estelle was 16 years old when she created her first self-titled YouTube channel in 2013. She soon followed it up with a new channel called Swealife, which is also her most popular YouTube channel to date.

By the time Estelle turned 18, she was out of high school and ready to take the beauty and fashion influencer world by storm. She simply upped her activities on her different platforms, which in turn attracted the right attention her way. At 20, she had already gotten hundreds of thousands of views on YouTube and had become verified on Instagram.

Now, at 25, Estelle is well achieved and shows no sign of slowing down. The young entrepreneur is successfully running multiple businesses and social media pages at the same time. For those who have not hit the 30 milestones, Estelle has gathered enough achievement and is one to look out for.

Estelle Berglin is Famous as a Social Media Influencer

Estelle Berglin began her career as a marketer in her father’s company. She worked with Dignita Systems AB as a marketing assistant. While interning at the company, Estelle decided to take her YouTube more seriously and began to grow her page. As a businesswoman, she juggles several careers as a model, fitness enthusiast, and social media influencer.

She currently runs two YouTube pages, one TikTok page, and a healthy Instagram account. Her followers number over a million across all her pages. Estelle’s video content follows her as she performs her daily favorite activities like workouts at the gym, yoga, weight training, cardio, and endurance workouts.

Estelle doesn’t only influence fashion, she also influences health and fitness culture. This is why it’s no surprise that she is one of Sweden’s foremost influencers, especially given her age.

Because of her fit body and nice physique, Estelle Berglin models for many swimwear brands, as well as high fashion labels. Further content for Estelle’s vlogs includes how she does her makeup, her skincare products and routines, fashion tips, and travel information. On YouTube alone, Estelle has amassed over 27 million views since 2013.

Estelle Berglin’s Net Worth is Worth Over $1.5 Million

Becoming a millionaire from social media is no longer as difficult or as unreachable as it used to be. Still, the breakdown of Estelle’s wealth is very interesting as she has managed to build strong platforms on almost all the important social media spaces. On Instagram, Estelle’s @swealife page has over 772k followers on her verified page. She earns anywhere between $1000 and $5000 per post on Instagram, and she has made 940 posts already.

On her YouTube page, Estelle has about 160k followers. Her viewership ranges anywhere between 20k and 2 million per video. While her YouTube earnings are significantly lower than Instagram, Estelle still brings in about $300 to $500 monthly from YouTube. On TikTok, she has amassed about 191.5k followers, with a total like the figure of over 2 million. Across all her platforms, Estelle Berglin earns an average of $10k every month.

On Instagram, the fitness influencer has an engagement rate of 8.2%. She also pulls in about 20k to 50k likes per post, with an average of 400 comments per post. Her story views average about 150k. On YouTube, Estelle averages about 50k views per video and about 900k views per month. On TikTok, Estelle is quite popular as well, and her videos often go viral on the platform. All these and more are the reasons the Swedish influencer is currently worth $1.5 million.

Estelle Berglin Also Earns Money from Influencing and Modeling

Apart from her direct earnings from her social media platforms, Estelle Berglin also makes big money from brand advertisements as well. The 26 year old makes money from customized ad videos, written ads, and brand endorsements. She also makes cool cash from selling Swealife merchandise which includes clothing, accessories, sportswear, and swimwear.

Here is a list of the brands Estelle Berglin has worked with so far:

  • Bodyshop
  • Creative Zone
  • Fashion Nova
  • Lululemons
  • Na-Kd
  • Hard Rock Hotel
  • Sephora
  • Shein
  • Pretty Little Things

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Fernande Dalal

Update: 2024-05-07